For small businesses, Photoroom’s new foundation model and features help them create professional-quality product images, by giving users more creative control and flexibility. The company's collaboration with photographers and image providers around the world also ensures a diverse dataset, using images to train the model that have been used with the provider’s consent.
For businesses that create and edit a high volume of images, Photoroom has focused on automating photo-editing workflows for teams. Photoroom’s Image Editing API already lets teams like Smartly, Printify, Faire, Bulgari, and Netflix edit images by the thousands or millions. The API can be integrated into almost any system and brings Photoroom's capabilities directly into its customers' workflows. Over the coming months, Photoroom will also make its newest generative AI features available through the API.
The foundation AI model and subsequent investment marks a significant milestone in Photoroom’s journey to revolutionize AI photo-editing for businesses, and cements Photoroom’s position as a leader in visual AI.