- Date.
- 19 January 2009
- Publication.
- News
- Author.
- Balderton
Kobalt and National Geographic link up
Kobalt Music Group has secured an exclusive agreement with National Geographic Entertainment to represent and administer its catalogue globally.
The deal covers National Geographic’s music library of more than 16,000 original music cues and includes its theme song.
National Geographic Entertainment president David Beal says, “We think that Kobalt is uniquely positioned to complement Nat Geo Music and maximise revenue potential for our rich catalogue of copyrights. Kobalt’s customised services and state-of-the- art Next Generation Portal will allow us to be completely involved in the process of copyright management, royalty tracking and analysis.”
Kobalt founder and CEO Willard Ahdritz adds, “David Beal’s strategy for developing Nat Geo Music is very exciting. We are very happy to be a part of that vision by taking Nat Geo Music’s film and TV administration to a new level using new technology on a global basis.
As part of the tie-up between the two companies, Kobalt’s film and TV departments worldwide will work with National Geographic Music director Jeff Clyburn to develop new revenue streams and look at sync opportunities.
